It’s a task to make people see and believe in what you are proposing. The idea of a persuasive speech has the same endeavor. Giving a persuasive speech is not one of the favorite things for people who are general public speakers or who just want to influence a small group of people. Unlike any other speech, the speech to persuade people, to agree to a thing or a view point, is not just another speech. It needs to be planned and structured properly. A word could make a difference, at the same time; a wrong thought can devastate the situation. It’s quite a delicate thing when it comes to pursue people with the help of a public speech.
As far as the structure of the speech is concerned, the outline of the speech would ensure whether you would succeed in the persuasion or not. The best way to go about it is to ensure that you should know who you are addressing the speech to. Secondly, you should be able to analyze their comprehension ability. Once you have done that set yourself in a platform that is a step higher than what you have anticipated for the audience. Think of all the negatives possible for the thought that you would like to promote. Have a counter answer ready for each of the same. Then look at the positives and list them in a way that the most important once would top your list.
Now while you structure the speech have the positives first and address the top and most obvious negatives before the audience could ask for it. This would give rest to the immediate negative thoughts of the people about what you are proposing. They would be very impressed and motivated about the though that you are suggesting as their immediate apprehension is already addressed. Before the negative thoughts could creep in they have their thought alignment in a positive direction. While you are presenting the positives or justifying the negatives, ensure that you use ample of examples to support what you are saying. Let the audience see the logic in what you are saying, rather than pushing them to agree to vouch for the thought you are suggesting.
To attract credibility in your speech, rather than just being motivational words, talk about facts and references around what you are suggesting. Documentation, survey results, opinion polls etc would be such examples. This would help building credibility for the thought you are vouching for. This would require some homework, but it’s worth the effort.
During the speech ensure that “I” should be replaced with words like – us, with, amongst, team, together etc. This would ensure a feeling that it’s for every once betterment and every one would reap benefits out of it.
The opening and the closing of the speech is also important. Opening would attract the people to listen. This is the most challenging part. You could open pleasantly and urge them to listen. What is restored for them in it should be stated openly. While closing you state the reason of you being their and paraphrase to conclude. Ask for acceptance, request the crowd to answer back together.
Give the speech with confidence. Make sure you practice at least once before the actual performance. Use hands and vocal expressions to attract the listeners. Set the right tone and you would definitely gain success at the persuasion that you have in mind.